I like Netflix a lot; as a company I think they've done an excellent job of understanding the landscape for delivering media in a way that aligns with how I want to consume it at, a price point that's comfortable. More importantly, they also really seem to listen to their customers and understand that proactively creating a positive experience keeps customers loyal.
That said, it galls me that they are claiming "HD" for content that only has stereo audio. Doesn't "high definition" connote a better experience in all aspects? I've had a 5.1+ receiver far longer than a HDTV; isn't decent audio is an integral part of enjoying a movie? Until they (and other streaming/download solutions) get audio right it's not HD, and it won't replace a real HD (or DVD) experience in my living room.